On this week’s episode of Dirt Diaries, I’m talking with someone who has been a champion for agriculture for nearly two decades—she’s also someone I’ve spent a lot of time with in the last few years and has become a good friend of mine— it’s Krista Soda with Nationwide!
Krista is a Senior Consultant at Nationwide Agribusiness, where she helps bridge the gap between financial services and the farming community. She’s the kind of person who doesn’t just manage partnerships, she builds them into meaningful, lasting relationships. From organizing Nationwide’s presence at events like the Women in Agribusiness Summit and the AFA Leadership Conference to mentoring interns and empowering the next generation of ag leaders, Krista is passionate about creating opportunities that matter.
In this conversation, we dig into her journey of finding purpose in agribusiness, the role women play in shaping the future of agriculture, and how Nationwide is making a real difference in rural communities. We also get personal—talking about her love of Las Vegas, country music, and the pride she has in her fiercely independent daughter.
Krista is the perfect mix of professional insight and charm, and you might finish this episode ready to book a trip to Sin City!
Let’s get dirty with Krista.
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